Website navigation is of great importance because it helps site visitors move from one web page to another. Navigation is an integral part of any web design project. It is vital for enhancing the user experience. If the site navigation isn’t easy, visitors start losing interest. Therefore, it is important to ensure a clean layout along with neat navigation for designing a website.
Here are a few tips to follow for good navigation on your website: •It is necessary that the navigation system is uniform •Navigation planning should be done before the designing starts •A site maps should be maintained so that the visitors are able to find what they are looking for •Navigation also needs to be flexible so that space can be provided for additional links •Make sure that the visitors are able to see the main links together at a glance •Navigation space needs to be used in an efficient manner Every reputed web design agency understands the importance of good navigation design. Navigation in a site creates the necessary flow of links that are needed for offering a logical itinerary of different sections on the site. It is required for enhanced user experience. There are different types of navigations that can be implemented on the website- local, global and hierarchal. And some of the popular methods of navigation include, embedded links, bread-crumb trail, site map, tab navigation, mix and match navigation and so on. Good navigation will also help in search engine optimisation. Search engines such as Google and Yahoo prefer sites that are easy to navigate and retrieve information. Some of the search engine friendly navigation structures include, JavaScript based navigation, Simple text-based navigation, image based navigation, flash navigation, Sliding/DHTML menus and so on. If you plan on hiring a web design agency, then make sure that it is a reputed one. There are several design agencies in the market but not all offer professional services. It is better to shortlist few names and compare their rates and portfolio to make a final choice. Why is navigation important? If there is no navigation, your website won’t appear organised and structured. Presence of navigation bars and tools is a clear indiction that the site has been designed meticulously. Visitors will get a clear indication of what is on offer and where they can find relevant information. It also encourages them to explore the site further. With the help of navigation tools, the site can be broken into categories and groups in a logical manner. It is important to understand that online visitors have a short attention span. If they don’t get what they are looking for within a few seconds, they will start losing interest in the website. Therefore, navigation should be easy to understand so that the viewers can stay longer and would want to come back for more. Good navigation means good search engine optimisation. It also improves web usability to a great extent.
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